Client:
Eagle Bank & Trust Company has been serving customers in central Arkansas and beyond since 1919. From humble beginnings, we’ve grown to 13 full-service bank locations, one bank loan production office, eight mortgage loan production offices and nearly $400 million in assets across four states. We’ve continued to remain locally owned and operated, privately held and committed to the service and support of our communities. What is now Eagle Bank & Trust Company is the result of a 2012 merger of Eagle Bank & Trust Company (formerly First State Bank of Sherwood) and Heber Springs State Bank.
URL: www.eaglebank.com
Challenge: Building on an established banking brand over 100 years old, implement a modern design showcasing a variety of personal and business banking products, banking personnel, lending options, mobile banking and location finder. Develop a mega-menu to house the wide variety of banking tools Eagle Bank provides. Leverage existing online banking technologies with a responsive design allowing broad access for existing customers while marketing the Eagle Bank brand to all Arkansans.